Monday, November 29, 2010

Like #33: Marijuana

Quotes Lander:
"People from many cultures like marijuana (South East Asian, Jamaica, India, Morrocco, Mexico, etc), but white people take it to an entirely new level. To simply purchase, roll and smoke marijuana is not enough for white people. They need to make sure they know all the different strains, cultivation techniques, and methods for smoking it. They even have an entire magazine (High Times) where they actually have centerfolds of plants that people have grown... they do it for medical/spiritual/social reasons, etc"

Zooey Deschanel's star image has an association with marijuana culture because of her character Kat in the Showtime Series, Weeds. This image is a still from the series, and a clip of this scene can be found here: http://www.youtube.com/watch?v=fYq9Egmj5Fc&feature=related

The show Weeds, in itself, is an example of Lander’s claim that white people take smoking to a new level of obsession. The show focuses on the sale of marijuana in a white, middle class suburban community, and Deschanel plays the zany, deranged ex-girlfriend of the lead male character, Andy. The show is tied to a white use of marijuana as a whole, with most of the central characters being white, and almost every character that is shown actually smoking is white, through the series. The magazine, High Times, that Lander talks about is also associated with the show, as it has given the show and many of the actors on it awards, specifically ‘Stonys.’ The man Deschanel’s character has dated on the show won one of these awards, which helps to publicize her connection to white marijuana culture.

Not only does the series show Deschanel smoking and being involved with the dealing of marijuana, but it also presents her as a kind of oddball that one can imagine would smoke for spiritual and mystical reasons, which Lander argues is a white phenomenon. The show displays her in this light in many ways, but most notably in the story of when Kat had stabbed Andy with an icicle after he stepped on her spirit turtle.

In addition to Deschanel’s character on Weeds, her association to marijuana is furthered by her character in the film, Mumford, who smokes cigarettes constantly and tells her therapist that she smokes dope, but her love interest wants her to stop.
http://www.youtube.com/watch?v=cobXlciIra4

Both of these parts have tied Deschanel’s star image to marijuana, though there is no evidence that she smokes personally. Her association to the drug, however, is perhaps productive in presenting Deschanel as a star for the upper middle class society because it has her shown, again, to be rebellious, in a way that is pretty well accepted in mainstream society. This helps to make Deschanel not dangerous, but still radical and separate from mass culture. Furthermore, because her involvements with marijuana are only within generally white placements, Deschanel’s whiteness and racialized star image are emphasized with this particular aspect of her representation.

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